🏡 Introduction

The rental market in England has shifted noticeably in recent years, with tenants placing greater emphasis on lifestyle, cost-efficiency and comfort. For landlords and letting agents, understanding what tenants value most is essential to keep properties desirable and occupied.

Here are the top five things tenants are currently looking for in a property — and why they matter.

1️ Affordability and Value for Money

While rent prices remain one of the top priorities, tenants aren’t always after the cheapest option. What matters most is getting fair value for their money. A clean, well-presented property with sensible pricing, inclusive extras (like water rates, internet, or council tax), and no hidden costs stands out in a competitive market.

👉 Tip: Transparent pricing and offering a few inclusive perks can make your property more appealing.

2️ Location and Transport Links

More than ever, tenants are looking for homes that are well connected, whether by train, bus, or cycle routes. Proximity to good schools, local shops, cafés, and green spaces adds extra appeal. With the rise of flexible and hybrid working, easy access to amenities and open spaces is as valuable as proximity to city centres.

👉 Tip: Highlight local transport, parks and popular spots in your property listing.

3️ Energy Efficiency and Running Costs

Rising energy costs have made running costs a serious consideration for tenants. A property with a good EPC rating, modern boiler, quality insulation and double glazing is more attractive, as it means lower energy bills and a warmer, more comfortable home year-round.

👉 Tip: If your property has energy-saving features, make sure they’re prominently mentioned in adverts and viewings.

4️ Modern Fixtures, Fittings and Reliable Appliances

Tenants increasingly expect well-presented, modern interiors. Freshly decorated kitchens and bathrooms, working appliances, and quality fixtures are essentials, not luxuries. Neutral décor and practical flooring are often preferred, making it easy for tenants to put their own stamp on the space.

👉 Tip: Regular updates and replacing tired fixtures can make a big difference in rental appeal.

5️ Outdoor Space

The importance of private or shared outdoor space has grown since the pandemic. Whether it’s a small balcony, courtyard, or secure garden, tenants value somewhere to sit outside, have a cup of tea, or let children play safely.

👉 Tip: Even small outdoor areas can be made inviting with a few plants, seating or decorative touches.

✅ Final Thoughts

Tenant expectations are evolving, and staying in tune with what people are really looking for can help you avoid long void periods and attract good-quality, reliable renters. Focus on fair pricing, good location, energy efficiency, modern interiors and outdoor spaces to keep your property in demand.

📣 Need help letting your property?

Contact us today to see how we can market your home to the right tenants.